How Do I Network Using the Internet, and Why?
The Internet can be a great way to begin those casual relationships that turn into wonderful networking opportunities. Since we aren't face-to-face with the other person, the stress of making these new connections is greatly alleviated, but don't think that it's an easy market out there. It is very important that we begin these relationships in the right way. Since we can't use our voices or body language to express ourselves, we are limited to making sure the words we use and the ways in which they are presented properly represent our intentions. To be blunt, don't make a mess of a great opportunity to connect with people in hiring places!
And I'm not just talking to the new Internet users. A lot of Internet oldie-moldies need a reminder that there are real people behind the electrons, and real people make real decisions based on your electronic communication blunders.
Advantages of Online Networking
- There are thousands of discussion groups and community forums covering hundreds of subjects.
- You can "break the ice" before meeting someone in person.
- You can listen, engage, or be engaged as you wish. No one can see you sweat, and you don't have to feel like a wallflower since no one can see you standing off by yourself.
- Many recruiters are lurking the lists to find potential candidates.
Disadvantages
- Networking online is just as difficult as networking in person! It may actually be even more difficult because you can't establish a true connection online.
- First impressions count even more. Be very careful with your first public posting.
- Your online behavior matters more than you think. Don't be a jerk! I really mean it!
You may chuckle at that last one, but a friend of mine who participated in a mailing list for professional engineers told me that one participant on the list was so nasty online that no one would attend his presentations at conferences nor refer business opportunities to him. Talk about having your online persona affect your offline reputation.