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Part One: Warm Up

Discuss these questions with your partner(s).

  1. Have you ever bought something because of a commercial or advertisement? Why or why not?
  2. What kinds of advertising attract your attention? Why?
  3. Think about a commercial that was memorable for you. Share it with your partner(s) and tell them the reasons why it was memorable.
  4. How do you decide what to buy when different brands sell the same product? (eg. shampoo)

Part Two: As Seen on TV / Further Discussion

Open the exercise and follow the instructions.

Exercise

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