In this lesson you’ll practice listening carefully to a recording and adding the correct words to complete a written summary.
Apple Now World’s Most Valuable Brand (10th May, 2011)
Activity 1
APPLE: Students A strongly believe Apple is an absolutely fantastic company; Students B strongly believe it isn’t. Take 2 minutes to write down your reasons for taking this position then explain and defend your position with your partner.
Before listening: Check that you understand the meanings of these words.
| Word | Part of speech |
|---|---|
| brand | noun |
| value | noun |
| analyst | noun |
| technology | noun |
| loyal | adjective |
Before listening: Do Exercises 1-3
Now listen to the recording, and attempt Exercise 4